When Airbus unveiled its A380 super jumbo, Rule of Three provided copywriting for news releases and articles to communicate the innovative nature of the world’s largest passenger airplane.
The retail sector is a competitive market, reflected in the battle for online prominence. To help Asda stay ahead of their competitors, The Rule of Three Copywriting Studio created a range of SEO web content, including news items, and blog posts to promote Asda insurance and travel products.
If you’ve ever marvelled at CGI movies, then you’ll be interested to know that Autodesk designed the software behind classics such as Shrek and Toy Story. In fact, they are the leading name in 2D and 3D design software. We helped them to market a recent campaign, with press ads, web content and brochures.
Rule of Three has worked with the BBC on a number of projects, writing, researching and presenting arts documentaries, including a recent collaboration with Oxford Film & Television and the British Library for a major three-part series.
BMW is the embodiment of quality and refinement. As a result, The Rule of Three Copywriting Studio provided marketing communications specially tailored to reflect the company’s brand values, including internal communications, dealership promotions and web content.
BT knows all about communications. That’s why they selected Rule of Three for high-profile marketing, copywriting, reports, technical documents, brochures, press releases, voice-overs, white papers, PowerPoint presentations and the relaunch of the BT Global Services website.
When premium airline Emirates decided to explore the world of social media, Rule of Three worked closely with Razorfish, one of the world’s largest digital agencies, to create an innovative Facebook presence.
Rule of Three was commissioned to write and edit The Food and Environment Research Agency’s (Fera) Sustainable Development Action Plan, for assessment by both the UK Government and the European Union sustainability commissions. This important document was developed following substantial research and liaison with government departments.
Luxurious journeys to the world’s most beautiful destinations: Five star hotels, the finest dining and first-class travel in the world’s most opulent trains. This is travel as it used to be. As a result, they needed first-class marketing. They came to us. We helped them market their packages in brochures, magazines and the web.
When it comes to hotel chains, they don’t come much bigger than Hilton. We provided assistance by crafting key messages and brochures to promote their “Mini Break” offer across the globe.
Wilbert has been the sexual health awareness mascot for Marie Stopes International for many years. They needed a fresh Wilbert campaign to promote sexual health in colleges and universities across the world. Rule of Three provided enough creative concepts and copy to be used over a number of years. Plus, it was the only time we’ve ever come up with a campaign entitled “Make Love. Not Warts.”.
Communicating with the whole of London is a big task. We helped the Metropolitan Police communicate with all 32 boroughs. Each borough had its own magazine, tailored with pictures and stories to update the progress of the Safer Neighbourhoods scheme within the area, motivating people to get involved with their local communities.
The National Trust is an iconic conservation charity, protecting some of the nation’s most iconic places. The Rule of Three Copywriting Studio tailored content to ensure their communications reflected the heritage and beauty of their sites.
Communicating a new initiative to all staff of participating Nectar retailers required some creative thinking across print and web. Rule of Three identified key messages, developed slogans and produced a staff magazine and website.
Rule of Three has provided marketing communications for this leading business-to-business brand for a number of years. We’ve worked on the company’s websites, press ads, brochures, corporate literature and production of corporate magazines and internal newsletters for the many companies within the Portakabin Group.
As the world’s leading certification, inspection, verification and testing company, SGS operates in nearly every country on Earth. As such, they have one of largest B2B websites in the world, comprising thousands of pages, with content translated into over 50 languages. Rule of Three provided tone of voice, copywriting and SEO copy services for a major relaunch and rewrite of the SGS.com site.
Self-build has become an increasingly popular option for many home owners in the UK. The Skipton Building Society’s Buildstore Accelerator mortgage is one of the self-build industry’s most innovative and popular finance packages. The Rule of Three Copywriting Studio helped Skipton Building Society to tell their audience why.
As one of the leading retail brands in Europe, Tesco aims to place the customer experience at the centre of every aspect of their business. To maintain this aim, The Rule of Three Copywriting Studio crafted customer outreach communications, reflecting the Tesco tone of voice and brand values to promote new Tesco Express units.
Compromise is an important skill and a constant necessity. However, it can sometimes mean settling for less, and settling for less could prove disastrous for your copywriting and content.
Including a blog on your company’s website is a good idea, for a number of different reasons. The question is how to make yours heard amid the background noise.
Noun: difficulty determining the truth of an idea due to equally valid arguments for an against it.
Noun: a large, brilliant meteor, especially one that explodes.
Verb: to break something into elements that appeal to individual tastes or special interests.